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      Alain Mas
      Moderator

      Europe demands GAFAM advertising algorithms

      ZDNet, By The editorial staff of ZDNet.fr | Modified .

      The European Commission closely monitors GAFA's advertising algorithms. And has just summoned the latter to give him access to these precious algorithms through the voice of Margrethe Vestager. (Sources)

      GAFAM is the acronym for the Web giants — Google, Apple, Facebook, Amazon and Microsoft — which are the five large American firms that dominate the digital market, sometimes also called the Big Five, or even “The Five”. Wikipedia

      An algorithm is a finite and unambiguous sequence of operations or instructions used to solve a class of problems. The word algorithm comes from the name of a XNUMXth century Persian mathematician, Al-Khwarizmî. The field that studies algorithms is called algorithmics. Wikipedia

      The European Commission is one of the main institutions of the European Union, along with the Council of the European Union, the European Parliament and the European Council. Established by the Treaty of Rome in 1957, it is made up of one European commissioner per member state, i.e. 27 commissioners. Wikipedia

       

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